WOW, that are the right words to describe the latest Tommy Hilfiger campaign. Tommy Hilfiger created a new clothing line focussing on the accessibility for people with a disability. The campaign is called “Independence” for their accessible clothing line, “Tommy Hilfiger Adaptive”. The fashion industry is slowly changing, more brands Read more…
RyanAir Viral Video of Racist Passenger A big mass on social media and me included were in shock when the video showing an older white man hurling racial slurs at a black woman surfaced and spread across the internet. The video shows the inhuman behaviour of a RyanAir passenger towards Read more…
How BTS has become successful – an analysis of the IMC model, co-creation and prosumers In this day and age, marketing is changing rapidly by the new online media. And with new media, comes new ways of approaching a consumer. The traditional IMC model is widely accepted as a marketing Read more…
Fortnite emotes, what are they? Fortnite emotes have become just as addictive as the game itself! For the so-called noobs, this is a free multiplayer with the goal to destroy your enemies. Sounds like a pretty solid goal for a multiplayer game right? What is the thrill of the game, other than Read more…
the aftermath of the memes If you don’t follow internet culture, you might have missed the infamous Flex Tape commercial. Made from the company Flex Seal, a new type of super extreme duct-tape was developed and promoted with the name “Flex Tape”. Along with the product release, a lot of Read more…
When you’re born to do it Caster Semenya, if you are not the biggest sports fan you might have not heard of her. But you will remember this two times gold medal winner from South Africa, after watching the latest Nike commercial. You might think “why is this commercial special”? Read more…
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